When Hershey asked us to build an interactive experience for a theme park where the iconic chocolate was born, we pulled out all the stops.

We invited guests to step into the factory Hershey has been showing us in their commercials for years. We brought the assembly line to life across a 15 screen video wall and using Kinect Gesture controls, guests of all ages were able to join the production line and deliver Hershey Kisses to their final destination.