Internal and Staff Channels
Werner Enterprises, an American freight carrier, uses digital signage throughout their locations to communicate with their drivers and logistics staff. Our digital signage platform gives Werner the flexibility they require to manage the channels for their audience and their wildly different needs.
It’s critical to communicate with drivers in the brief moments that they’re off the road. Created by their in-house media team, the driver’s channel focuses on education and appreciation. The driver’s channel speaks to staff in the most direct ways possible.
For the in-house logistics audience, data is king and complex data boards were the answer. From cafe menu boards to streaming the CEO’s address, digital signage throughout their facilities has provided amazing opportunities to communicate with their staff.